Where Atlanta Gets Fresh
WELCOME TO
THE FADE FACTORY
Premium cuts, clean fades, good energy, and an atmosphere built for men who care about their style.
It's your spot.
Come in for the cut. Stay for the vibe.
Fresh Fades
Precision cuts and clean lineups — every visit.
Sports
Catch the game while you get cleaned up.
Music
The right energy, every single day.
Conversation
Real talk with barbers who know you.
Style
A look tailored to who you are.
Community
More than clients — this is the crew.
GOOD CUT.
GOOD ENERGY.
GOOD PEOPLE.
This isn't just a place to get a haircut. It's a social destination.
TAKE YOUR SEAT.
Your chair. Your barber. Your style.
CHOOSE YOUR CUT.
A premium men's menu. Transparent pricing, every time.
The Classic
Timeless cut and style for any length — finished to perfection.
The Fade
Signature skin, low, or mid fade — sharp lines, clean finish.
The Taper
A clean taper blended to your natural line — subtle and sharp.
The Cleanup
Line-up and shape-up to keep you fresh between full cuts.
The Beard
Beard sculpt, line-up, and hot towel finish for a defined look.
The Full Package
Cut + beard + line-up — the complete fresh-up. Our most booked.
YOUR BARBERS.
Pick your guy. Book your chair. Get fresh.
Marcus "Fade" Johnson
Signature Fades · Skin Fades
Devin Carter
Classic Cuts · Beard Sculpting
Andre Mills
Designs · Kids Cuts
EARN YOUR STATUS.
Every cut gets you closer to the next level. The more you fade, the more you earn.
Rookie
Entry-level rewards. Start earning from your first cut.
All-Star
More perks and discounts as you level up.
MVP
Premium benefits and exclusive rewards.
Legend
The highest loyalty tier. The full VIP treatment.
Tier names and rewards are editable demo placeholders.
JOIN THE
INNER CIRCLE.
More than a haircut. Become part of the crew.
VIP Benefits
Benefits are editable demo placeholders.
YOUR BIRTHDAY. YOUR CUT.
OUR TREAT. 🎂
A fresh cut on us for your birthday. Because looking good never takes a day off.
WHAT'S HAPPENING AT THE FACTORY
Game Day Specials
Get cleaned up before kickoff.
Weekend Specials
Fresh cuts for the weekend.
Midweek Specials
Beat the rush midweek.
Birthday Rewards
15% off your birthday cut.
VIP Offers
Exclusive member-only deals.
Customer Appreciation
We show love to the regulars.
Referral Rewards
Bring a friend, earn rewards.
Promotions are editable demo placeholders.
THE FACTORY LOOK
An editorial look at the cuts, the culture, and the energy.
Skin Fade
Taper Blend
Beard Sculpt
Sharp Lineup
The Chair
The Shop
Clean Shave
Sneaker Culture
RESERVE YOUR CUT.
Pick your barber. Pick your service. We'll confirm by text.
Online Booking
Request your appointment online and we'll confirm by text or call.
YOUR PRIVATE LOUNGE.
A concept preview of the member experience — your cut, your points, your status, all in one place.
150 points to your next reward.
Dashboard is a concept preview — names and values are editable demo placeholders.
FROM THE FACTORY.
Campaigns that sound like they're coming from your crew — not a corporation.
THE WEEKEND IS HERE.
You know what that means. Time for a fresh cut.
GAME DAY READY?
Get cleaned up before kickoff.
WE HAVEN'T SEEN YOU IN A WHILE.
Your chair is waiting.
Campaigns are editable demo placeholders.
You already have the reputation.
Let's build the digital presence around it.
A 4.9-star rating across 309 reviews is proof. STM Innovations turns that proof into a digital platform that books more chairs — automatically.
Modern Barber Website
A premium man-cave digital experience that matches the shop.
Online Booking
Clients book their chair 24/7 — no phone tag, no missed cuts.
Barber Profiles
Each barber gets a player-card profile and booking link.
Service & Pricing Pages
A clean men's menu that turns visitors into booked clients.
Local SEO
Rank when Atlanta searches "barber shop near me".
Google Ads
Targeted local campaigns that fill your chairs.
Instagram Integration
Auto-sync fresh cuts to keep your feed — and reputation — growing.
Your reputation is built.
Let's build the platform behind it.
STM Innovations can give Fade Factory ATL a modern man-cave website with online booking, barber profiles, rewards, and local marketing — turning 309 five-star reviews into a steady stream of new chairs.